Digital Transformation - Consultant

The role

As a team, we transform our client’s businesses using a combination of strategic thinking, customer-centric service design, and agile engineering practices. We do this at internet scale – driving innovation, and enriching people’s lives. Our skills and talent enable PA’s purpose of creating positive a human future in a technology driven world.

As part of our Digital team, you’ll work alongside colleagues from across PA – delivering transformative digital solutions to today’s most complex business challenges. Our teams are trusted to deliver and given the space to be awesome. We’re an inclusive community for the curious, generous, pragmatic and committed digital practitioner.

The transformation team works as part of multidisciplinary teams designing and building digital services for clients. The role of the transformation team is to articulate the strategic intent in our client work and ensure the products and services PA builds support it.

In order to do this, we:

  • uncover, unpick and quantify the problems our clients face
  • uncover, and analyse the needs of end users and of the client’s organisation
  • work with designers to craft the Target Customer Experience, and the products and services that enable it
  • define product and service propositions and develop the digital strategies they serve
  • help clients implement the changes needed to support the transformation described in the Target Customer Experience, and agitate to keep the customer at the centre

Lead the quality of strategic output, insight and research for clients, across a set of programmes of work or clients.

  • Work with clients and PA’s other disciplines to define how we’ll shape projects to address client problems - defining engagement model, project approach, tasks, deliverables, etc.
  • Set clear expectations about quality and speed of project output. Work in collaboration with PA colleagues and client teams to ensure the resulting strategies are realisable, coach teams and contributors to exceed those expectations.
  • Define strategic approaches to projects and problems, picking and justifying the mix of transformation activities and deliverables and explain them convincingly to clients and collaborators
  • Design, commission and lead customer research and insight
  • Design and lead vision / innovation workshop activities and co-creation sessions
  • Confidently sketch target customer experiences, journeys and interfaces in collaborative teams and in workshops with clients
  • Present and articulate digital visions, strategies and technologies to clients from marketing executives to Board level
  • Establish your own relationships with key clients. Actively work to identify, define and win more work from our existing clients
  • Model behaviours that create the best project experience and outcomes for all participants. Set and manage clear expectations for these behaviours and coach individuals/teams to exceed them

What we're looking for

Key skills you’ll need to be successful in this role:

  • Accomplished at experience planning and service design, Digital transformation, system thinking, Analysis and consulting
  • Accomplished at using storytelling techniques (that are human, impactful, accessible and captivating) to convey information, argument and persuasion in formal pressured settings, to large senior audiences
  • Comfortable splitting your time, energy and attention across several projects and clients
  • Able to challenge and question using different critique techniques, offering praise when deserved; actively seeking feedback on own output and approach
  • Confident making guesses in public: comfortable proposing early hypothesis, as a starting point to collaborative iteration (happy being publicly wrong too)
  • Able to reconcile differences and opposing views to better enable collaboration

The personal attributes we’d expect for someone to be successful in this role are:

  • Gravitas, a sharp thinker who is big picture savvy
  • Someone with an open mind and an appetite to help create something new
  • An innovative thinker who is always looking to challenge the work produced to ensure it is of exceptional quality
  • Instinctive problem solver with love of complex problems and elegant solutions
  • Confident, articulate and persuasive; someone who enjoys sharing and developing ideas within a team
  • Able to have full and frank conversations, employing sensitivity and robustness in equal measure
  • Ambitious for the quality of digital experiences that we create on behalf of our clients
  • Highly organised with excellent people management skills and a passion to improve the day-to-day effectiveness of teams
  • A confident communicator with clear thinking and a well-organised approach
  • A confident and persuasive writer, a skilled crafter and deliverer of presentations
  • Highly collaborative and adaptive to working with all disciplines within the agency
  • Adept at communicating technical issues to non-technical people effectively and skilled at getting to the bottom of client’s needs and expectations.

About us

We believe in the power of ingenuity to build a positive human future in a technology-driven world.

As strategies, technologies and innovation collide, we create opportunity from complexity.

Our diverse teams of experts combine innovative thinking and breakthrough use of technologies to progress further, faster. Our clients adapt and transform, and together we achieve enduring results.

An innovation and transformation consultancy, we are over 3,200 specialists in consumer, defence and security, energy and utilities, financial services, government, health and life sciences, manufacturing, and transport. Our people are strategists, innovators, designers, consultants, digital experts, scientists, engineers and technologists. We operate globally from offices across the UK, US, Europe, and the Nordics.

Bringing Ingenuity to Life.

The Transformation team

We help clients understand the value digital can bring to the core of their business and transform ideas for change into action.

More about Transformation
Chike Eduputa Principal Consultant – Data Digital Strategy

Chike Eduputa

"I love working with smart people with diverse personalities and experiences, who can apply critical thinking and logic to create ingenious solutions to pressing client needs. At the heart of PA lies her people, with unique talents, deep expertise and a mindset that no challenge is too great."


We all work best when we feel valued, supported and life feels balanced, so we got the folks who actually work here to design our benefits.

Looking after you and yours

Flexible healthcare plans just for you or your family. Depending on your office location, we offer a range of benefits including dental, eye tests, gym discounts, Cycle to Work, and more.

Finding work/life balance

Now, more than ever, we’re big on flexible working. Whatever the situation at the time, we’ll have an open discussion about what works for you. We’ve also enhanced our parental leave, so you can make more time for what really matters.

Taking a break

Because there’s more to life than just work… All our office locations have competitive annual leave allowances. You can also buy up to five extra days per year.

Personal growth

Learning never stops – it feeds the mind, expands our skills, and strengthens our team. We offer a range of ongoing internal and external training programmes covering everything you'll need to feed and grow your career ambitions.

Planning for the future

Don't worry, we offer all the sensible stuff, including a pension, life assurance, income protection schemes, and PA shares.

Giving back

Take advantage of our great Give as You Earn scheme, or why not volunteer up to three days a year for a charity close to your heart?

A home for everyone

Whether just starting out, or a practised hand, we have active and firm-wide support communities in place to help everyone get the support they need.

Find out more

Going further afield

With offices in countries across the globe, as a firm, we’re able to relocate folks who want to move – whether temporarily or permanently. Your starting location doesn’t have to be forever, as your career takes off.


The base office for this role is Farringdon, London. However, you may sometimes be required to work onsite at client offices, too. You can find out more about our offices and remote working approach on our Locations page.


50 Farringdon Rd, London EC1M 3HE

Transport links

Our office is a short walk from Farringdon station. Farringdon is on the National Rail as well as Circle, Hammersmith & City, and Metropolitan Underground lines.

Farringdon - 5 minute walk
London Bridge - 15 minutes by tube
Waterloo - 12 minutes by tube

Our offices